Pornhub is the biggest player in the adult industry, so it stands to reason that it’s not an independent force. A quick Google search about who owns the porn giant can give you some outdated and confusing information.
That’s where we come in! We did a deep dive and have got the scoop on who actually owns Pornhub — read on to find out!
Pornhub’s Real Owner
You might be surprised to learn that Pornhub, the globally renowned adult content platform, isn’t owned by a single individual or corporation. Instead, it falls under the umbrella of Aylo, which was previously known as MindGeek and is based in Cyprus.
Aylo, in turn, is owned by Ethical Capital Partners (ECP), making ECP the ultimate parent company behind Pornhub.
But who exactly are Ethical Capital Partners? They describe themselves as a unique investment fund focused on responsible capitalism and sustainable growth.
Their primary objective is to create value while promoting ethical practices and environmental stewardship. While some might question the concept of ethical pornography, Pornhub and ECP’s goal is to make this a reality.
However, it’s essential to understand that ECP doesn’t manage Pornhub directly; instead, they oversee Aylo, granting the latter independence within its industry niche.
Moreover, Pornhub’s operations and policies regarding user safety and consent are independently handled by the platform’s dedicated team. In recent years, Pornhub has implemented several initiatives aimed at improving transparency and trustworthiness among users.
These include partnering with the National Center for Missing & Exploited Children (NCMEC) to combat child exploitation, launching a voluntary fingerprint verification system for performers, and providing educational resources on safe sex practices and consent.
These measures showcase Pornhub’s commitment not only to delivering quality content but also to fostering a respectful and responsible community, making up for the controversy at the start of the decade.
Finishing Words
So, who actually owns Pornhub? While the answer might seem complex at first glance, it boils down to Ethical Capital Partners owning both Aylo and, consequently, Pornhub itself.
Despite criticisms and controversies surrounding the platform, Pornhub continues to evolve and prioritize user safety, making it a major player in the adult entertainment industry and many people’s career of choice.
